Podcasts

Helcim founder Nic Beique explains how payment processing affects customer experience, fees, direct sales, in-store transactions, and B2B wholesale payments.

Donna Griffit explains how hardware founders can structure a persuasive pitch deck around urgency, customer value, traction, and investment potential.

Steven Uster explains how invoice and accounts receivable financing can bridge the cash-flow gap created by large wholesale and retail product orders.

Will Russell explains how product brands can answer buyer objections about cost, positioning, credibility, technical fit, and apathy across sales channels.

Dan Soviero explains how deep customer understanding turns a product idea into a purposeful solution with clearer value and stronger market demand.

Retail buyer Yohan Jacob explains what major retailers expect from new brands, including differentiation, capital, sales history, awareness, and sell-through.

Toccara Karizma explains how brands can use customer language, paid and organic channels, video, influencers, and competitor research to grow direct sales.

Klint Marketing founder Taylor Ryan explains how founders can use video to demonstrate an invention, communicate value, and strengthen product marketing.

LaunchBoom cofounder Will Ford explains how prelaunch testing can improve product decisions, campaign messaging, audience targeting, and crowdfunding results.

Luke Levene explains how AR and VR can improve collaboration, create new customer experiences, and help disruptive products enter established industries.