Episode 173: Augmented Reality for Hardware
Jonathan Bohun explains the differences between AR and VR, the technologies enabling adoption, and ways hardware products can use augmented reality.
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Episode 172: Early Concept Design for Inventions
Robert Colgan explains how product guidelines, sketches, component systems, CAD, and renderings turn an early invention idea into a clearer concept.
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Episode 171: Choose and Validate Product Features
Tony Ulwick explains how customer jobs, desired outcomes, unmet needs, feature priorities, and market evidence can guide invention validation.
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Episode 170: Modern Product Development Trends
Paul Sagar of PTC explains how composites, electrification, additive manufacturing, cloud tools, and collaboration are changing product development.
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Episode 169: Critical Product Testing Stages
Ryan Margolin explains how market, compliance, reliability, pilot production, and customer testing protect quality and strengthen a product launch.
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Episode 168: The Future of Hardware Design
Umbra Co-Founder Paul Rowan explains human-centered design, new work patterns, AI as a tool, global quality, and long-term hardware brand thinking.
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Episode 167: Earn Media Coverage for Hardware
Jackson Wightman explains earned media strategy, journalist outreach, credible product stories, brand equity, and ways startups can reuse press coverage.
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Episode 166: Storytelling for Product Launches
Steve Multer explains how value, passion, connection, audience awareness, and authentic advocacy create stronger hardware product launch stories.
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Episode 165: Iterative Hardware Development
Kyle Dumont of AllSpice explains stakeholder feedback, version control, revision tracking, prioritization, and continuous improvement in hardware development.
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Episode 164: Three Product Prototyping Phases
Tim Uys explains the progression from rough mockups to functional prototypes and pre-production builds, including what each stage should prove.
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Episode 163: 2023 Product Development Trends
Brian Thompson explains 2023 trends in simulation, early manufacturing input, additive production, cloud CAD, and faster hardware development decisions.
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Episode 162: Crowdfunding Prelaunch Strategy
Will Ford of LaunchBoom explains prototype validation, early deposits, audience building, achievable goals, launch momentum, and crowdfunding planning.
